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1530 Frontage Road, Northbrook, IL, 60062

Toyota Prius Prime

53/51 Est. MPG / MPGe
220hp Standard
8-inch Touchscreen 12.3-inch Available
Integrated Backup Camera Standard
Heated Power Outside Mirrors
$32,350 Starting MSRP

12.3-In. Multimedia Display

Toyota offers the 12.3-inch infotainment system on its higher trim levels of the 2023 Prius Prime. Not only does the larger screen provide a more clear view of the various menus and functions; it also features full customization of the icon placement. Equipped with a turn-by-turn navigation system as well as Apple CarPlay® and Android Auto™ funcitonality makes it hard to say no to upgrading to the 12.3-inch infotainment.

2.0L Hybrid Engine

The Prius Prime’s hybrid engine offers a manufacturer-estimated 52 combined mpg rating. Reaching that rating; the Prius Prime seamlessly switches from its’ electric motor to the 2.0L 4-cylinder hybrid engine when your charge runs low.

Prius Prime Hybrid Engine
Prius Prime Drive Mode Selector

Driving Modes

Offering three different driving modes, EV or Electric Vehicle mode, EV Auto and HV or Hybrid Vehicle Mode, the Prius Prime helps you to optimize your drive to your specific needs. The three drive modes function how you would think. EV Auto Mode intelligently selects between EV and hybrid driving based on demand and driving conditions. HV Mode combines the gas engine and electrical power from the HV battery and EV mode only utilizes the electric motor.

Prius Trims

  • Prius Prime SE
    Prius Prime SE
    Starting MSRP $32,350
    • Est. 53/51 HWY MPG
    • 7-inch LCD Display
    • 8-inch. Multimedia Display
    • Blind Spot Monitor
    • 20.3 cu.ft Cargo Space
  • Prius Prime XSE
    Prius Prime XSE
    Starting MSRP $35,600
    • 19-inch Alloy Wheels
    • SofTex®-trimmed 8-way Power-adjustable Driver’s seat
    • Digital Key
    • Wireless Smartphone Charging
    • Heated Front Seats
  • Prius Prime XSE Premium
    Prius Prime XSE Premium
    Starting MSRP $39,170
    • 12.3-inch Multimedia Touchscreen
    • Driver’s Seat with Memory Function
    • Heated and Ventilated Front Seats
    • Power Liftback
    • Fixed Glass Roof
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